Conciencia social y ecológica en el consumo.

Social and environmental awareness in consumption.

ECONOMIC consumption & the environment; CONSUMER culture; ENVIRONMENTALISM; AWARENESS; SUSTAINABILITY; MANUFACTURING processes; PRODUCTION (Economic theory)

La presente investigación se propone utilizar una concepción diferente del consumo que ayude a amalgamar la principal corriente teórica con el paradigma de la sustentabilidad. A este nuevo enfoque lo denominamos consumo con conciencia social y ecológica. La pretensión es que se pueda utilizar para transitar hacia una producción más sostenible en el corto plazo. [ABSTRACT FROM AUTHOR]

The present research is proposing to use a different consumption conception which could helps to amalgamate the main theoretical basis with the paradigm of sustainability. This new approach to consumption we call it consumption with social and ecological awareness. And his pretention is walking towards a more sustainable production in the short term. [ABSTRACT FROM AUTHOR]

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