Stamford startup measures a booming digital media market.

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  • Additional Information
    • Subject Terms:
      TRU Optik (Company)
    • Subject Terms:
      SWANSTON, Andrew; GEIS, Alex
    • Abstract:
      The article profiles the digital media analytics company Tru Optik which is an alumni to Stamford Innovation Center (SIC) hub. It cites that the company was co-founded by partners Andre Swanston and Alex Geis in which they self-funded it. The article also discusses on how they were advised to open shop at the SIC which served them as an incubator of ideas and startup activity of the company.