Fashionista Moneyball.

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  • Additional Information
    • Subject Terms:
      STICH Fix (Company)
    • Subject Terms:
      LAKE, Katrina
    • Abstract:
      The article presents a profile of the Stitch Fix online personal shopping company founded by Katrina Lake. Information on the scale of the online personal shopping industry is offered, the use of data science by Stitch Fix is described, and the biography of Lake is reviewed. Alleged sexism faced by Stitch Fix when seeking venture capital funding is described.