The God's-Eye View.

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  • Source:
    Inc.. Apr2015, Vol. 37 Issue 3, p66-101. 9p.
  • Additional Information
    • Subject Terms:
      BUSINESS software; PATTON, Damien; SOCIAL media; ONLINE social networks; BUSINESS enterprises
    • Abstract:
      The article profiles the enterprise software Banjo developed by Damien Patton which serves as an event-detection engine for social media. Topics discussed include the aggregation of a dozen major social networks and its grouping of geolocated public posts made from mobile devices. The utility and value of the platform made possible by the combination of location, photograph classification, and analytics are then mentioned.