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Why Innovation Fails: Hard-won lessons for business (Book).
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Source:
New Scientist
. 8/9/2003, Vol. 179 Issue 2407, p53. 1/3p.
Additional Information
Subject Terms:
WHY Innovation Fails (Book)
;
FRANKLIN, Carl
;
TECHNOLOGICAL innovations
;
NONFICTION
Abstract:
Reviews the book 'Why Innovation Fails: Hard-Won Lessons for Business,' by Carl Franklin.
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